LOYALTY & CRM

Choice Hotels adds Music Downloads to its Loyalty Rewards

11/11/2009
The latest redemption option from Choice Privileges, the rewards program from Choice Hotels International, Inc., gives its members the ability to redeem points earned from qualifying hotel stays for free music downloads.

International Hotels: Escape the Foreign Exchange Hedging Trap with Rev. Mgmt

11/10/2009
One of the largest challenges for international hotels is the effect of foreign exchange rates on profits. As explained in a new report from the Cornell Center for Hospitality Research, operational currency hedging occurs as a consequence of changes in "real" room rates and occupancy that arise from changes in relative currency values. Learn how revenue management can reduce the need for foreign exchange hedging.

Pei Wei Taps Digital Menu Boards to Cut Costs & Build Brand Awareness

11/5/2009
Pei Wei Asian Diner recently hit the market in search of a solution that would lower menu innovation barriers, while providing the brand with an in-house guest communication channel. Learn how Pei Wei €˜s162 locations are leveraging digital menu boards from NEC to meet management's needs.

Advanced Twitter Tools: Ten Tricks of the Trade

11/3/2009
Twitter is the latest social networking tool to take the foodservice and lodging industries by storm. From advertising to analytics, and everything in between, discover some of the many specialized Twitter tools and applications that are designed to help operators to better manage and analyze their social networking efforts.
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