The hospitality sector's post-pandemic revival demands exceptional guest experiences; selecting the right CMS partner can enhance operations, satisfaction, and competitiveness.
The acquisition accelerates the company's integration of AI technology to strengthen its marketing suite and help operators drive profits and enhance guest experiences.
There are three specific criteria hotel tech executives should use before making any investments this year to ensure both guests, upper management and the IT team are happy.
In 2019, consumers trusted hotels more than the average across all industries, but this trust plummeted in 2020. It has since recovered somewhat but consumer trust remains lower than it was in 2019 and lower than other industry sectors.
The way to add value for luxury guests is to craft an excellent voice channel experience; convenience, responsiveness, customization and knowledge of the product will always be critical.