Ubercool Offers Customer Engagement Roadmap at 2010 Restaurant Executive Summit

| July 20, 2010

Join Michael Tchong, founder and trend analyst, Ubercool Inc., for a tour of the consumer and business landscape, as he outlines several "Ubertrends" that restaurant executives must know to fully engage guests at the 2010 Restaurant Executive Summit, this September 29 — October 1 at The Grand Del Mar Resort in San Diego, Calif.

In his keynote session, "Ubertrends: Socially Engaging the New Era Guest," Tchong will cover not only the major consumer trends that are shaping the restaurant industry, but also arm operators with insight into the technology choices that will assist them in reaching their goals.

Tchong developed his ability to ride emerging waves early at ad agency icons DDB and Chiat/Day, and then used those talents to help pioneer such emerging trends as desktop publishing, personal communication, Internet research and online marketing. Ubercool, founded in 2005, is a next-generation, Internet marketing service that develops and produces branded entertainment events that immerse premium audiences in innovative online and offline infotainment. In addition to Ubercool Inc., Tchong is also the founder of five media and technology start-ups, including MacWEEK, CyberAtlas and ICONOCAST.

About the Restaurant Executive Summit
Now entering its sixth year, Hospitality Technology's Restaurant Executive Summit presents a full program of solutions-focused educational sessions offering insights from across the restaurant environment, including technology, operations, finance and marketing. Key decision-makers will be able to share strategies and exchange ideas outside of departmental silos, with the collective goal of staying in front of industry trends, preserving financial health, and positioning their companies for growth. Peer-to-peer collaboration and networking with the hospitality industry's leading technology solution providers provide additional value to attendees.

This year's focus is "Priority Initiatives and Growth Opportunities in the New Hospitality Dynamic." Over the past 18 months, a number of societal, technological and economic factors have converged, resulting in a very different landscape for foodservice operations - in effect, a "new hospitality dynamic." Key sessions include:

  • Getting Real: Priorities & Growth Initiatives in the New Hospitality Dynamic
  • Rebuilding Your Workforce
  • Mobile Phones, Your Customers & You
  • Technology Super Session: Technology that Drives Top-Line Growth
  • CFO Perspectives
  • Impact of National Policy

For more information about the 2010 Restaurant Executive Summit, click here.

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