Guest feedback platform TrustYou said it is placing a higher emphasis on its presence in Southern Africa and is introducing digital marketing expert Rainmaker Digital as its distribution partner. The Namibia-based company specializes in managing and optimizing the entire digital presence and marketing for hotels, lodges, guesthouses, and tour operators located in Southern Africa. TrustYou’s guest feedback platform and all of its features are now seamlessly included within the “5 Stages of Digital Success” program that Rainmaker Digital offers its clients. The partnership between Rainmaker and TrustYou will assist hotels to: actively manage their reputation; optimize their digital presence and gain a higher online visibility; increase website traffic through Google to enhancing direct bookings; and ultimately achieve a better occupancy, translating into higher revenue and an improved ADR, RevPar, and EBIT. Hotels can explore the benefits of this partnership at WTM Africa, Booth A24, from April 19 to 21.
Rainmaker digital integrates TrustYou’s Meta-Reviews, TrustScore widgets, and API data into its hotels’ websites to showcase the online reputation and create transparency that leads to more direct bookings. Furthermore, it utilizes TrustYou’s platform features to actively collect guest surveys, analyze and manage reviews from all sources, and improve the overall scores and performances. Thereby, hotels can immediately identify areas for improvement or necessary investments in order to guarantee maximum guest satisfaction and high scores across the web.
*TrustYou Meta-Reviews only contain verified reviews and do not include reviews from TripAdvisor