is launching its brand new Android smartphone ordering app
, available in the Android Marketplace. With the launch, and in addition to its existing iPhone app which debuted last June, Domino's will now offer its mobile ordering app to more than 80 percent of smartphones.
The Android application joins an already successful mobile and online ordering platform. Domino's app for iPhone and iPod touch achieved $1 million in total sales in just 28 days, and just three months after its release, the app achieved more than $1 million in sales in a single week. Mobile ordering, along with traditional online ordering, makes up 30 percent of Domino's sales.
In addition to giving customers the ability to order from nearly every Domino's store in the U.S. from the palm of their hand, Domino's will also be offering free Android smartphones to customers who sign up for a new two-year service plan plus data (or extend their current plan which includes data, pending eligibility).
The app, which is compatible with Android version 2.1 and higher, extends many of the convenient features of Domino's online ordering platform including: coupon search, full national menu, GPS store locator and the ability to follow your order with Domino's Tracker.
The Domino's app is available for free from the Android Marketplace. Offers for Android smartphones and service plans are fulfilled by wireless solutions provider Simplexity
an authorized agent for the featured wireless carriers and manufacturers.