HITEC NEWS: LG Electronics Debuts Guest-Centric Solutions

| June 28, 2013

LG Electronics USA unveiled two new series of commercial-grade LED TVs featuring the latest Pro:Centric® platform, designed to deliver an enhanced, interactive guest-room experience.
 
New models in the premium LP870H Pro:Centric Smart IPTV series are ultra-slim edge-lit LED TVs, while LP645H Pro:Centric Direct LED TV models are designed for value-minded properties. Both series include Full HD display capabilities, interactive services support and LG EcoSmart™ technology.
 
LG’s flagship LP870H series is built around the enhanced Pro:Centric platform with support for Java, Flash and HTML software to deliver one of the widest ranges of partner interactive applications available in the hospitality market. Through an advanced platform design, the LP870H series provides uniform services and functionality across both RF (radio frequency) and IP (Internet protocol) networks, enabling the TV to operate in both network types, while allowing integration of the set top box client to avoid additional hardware costs associated with traditional two-piece solutions. 
 
The 870H is designed for second-screen support, and options include Wi-Di and Wi-Fi Direct, as well as Miracast, to allow system integrators to enable guests to use their mobile devices to share and view their content on the TV.
 
Economical with LG EcoSmart
 
The LP645H is LG’s first series of Direct LED TVs featuring the RF-based Pro:Centric platform with support for Java and Flash based applications. Direct-lit LED TV delivers the advantages of an LED display with improved contrast ratio and picture brightness along with lower power consumption in a more economical package.
 
LP645H series TVs support embedded b-LAN™ for Pay-Per-View and Free-To-Guest system interoperability, integrated LG Pro:Idiom® digital rights management and MPEG-2/MPEG-4 H.264 decoding for viewing of premium HD channels. As an added bonus, guests have the ability to view their own content stored on portable devices on the TV thanks to the plug-and-play function with compatible Remote Jack Packs.
 
Hoteliers can also take advantage of LG’s Free Electronic Program Guide data service available with all Pro:Centric televisions, so that guests are able to locate and enjoy available TV entertainment with a channel selection guide application, just like they do at home. Leveraging Pro:Centric capabilities, the LP645H series also supports LG’s Pro:Centric applications that enable hotels to easily communicate up-to-the-minute information via electronic billboards on property amenities, weather forecasts and local attractions.
 
Both new series are ENERGY STAR® certified and incorporate LG’s EcoSmart features, which allows for multiple manual and automatic options for energy conservation, providing an ideal solution for corporate and lodging environments looking to save on energy costs. LG EcoSmart includes Dynamic Power Savings, which reduces power consumption and optimizes picture settings, Static Power Savings that allows the installer to set the preferred power consumption level, and Intelligent Sensor for integrators to program the display to respond to the ambient light in the room and automatically reduce brightness and energy output under most circumstances.
 
The Pro:Centric Advantage
Pro:Centric technology, a standards-based applications platform  designed to enable hotels to easily communicate up-to-the-minute information, introduces new ways for hotels to communicate with guests. Hoteliers can now customize the entire in-room experience providing guests with an Interactive Electronic Program Guide with advanced channel search and selection capabilities. Guests can also book room service, spa services and golf course schedules at the touch of the remote.
 
With built-in b-LAN™, as well as all other FTG system providers, Pro:Centric-enabled TVs with Pro:Idiom, the digital rights management system that assures the availability of high-value HD content in hospitality settings, eliminate the need for an added card to provide this function.
 

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