HEADLINES

Gift Cards that Give Back

4/8/2008
Restaurants like Tully's Coffee and Brinker International are combining stored value card technology with savvy marketing initiatives for gift card programs that benefit the restaurants well beyond their initial sale. Through partnerships with local businesses, gift cards are accounting for as much as 30 percent of one restaurant's sales.

Building an Online Brand

4/8/2008
Hotels are tapping into the power of the Internet by linking their websites with other property systems, and maximizing their appeal to guests. One property is boosting gift card sales by 30 percent with its online initiatives, while others are expanding their brand's awareness via smart marketing.

POS Software: The Quick Service Perspective

4/8/2008
In this POS software peer review, HT talks to a cross section of quick-service restaurant operators, hailing from the traditional drive-up to pizza delivery and smoothie shops. Operators share their unique needs for point of sale software, and the POS technology solutions that are helping them stay competitive.

PMS Market Update

4/8/2008
When it comes to property management systems, new modules and upgrades hit the market on a near monthly basis, making it tough for hotel operators to stay abreast of what's available. To help keep you Ã.‚¬Å"in the know," HT spoke with operators about their recent rollouts, and the latest advancements in PMS technology.
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