HEADLINES

Smashburger Positions to Gain Edge in Burger Market

8/23/2011
Smashburger's recipe for differentiation calls for a dash of employee engagement, mixed with a thorough knowledge of guest behavior. Jeremy Morgan, SVP of marketing and consumer insights, reveals the five tactics that are helping the company to gain a competitive edge in the burger marketplace.

iPad Claims Tablet Casualty

8/19/2011
Nearly two months after launching its TouchPad Tablet, Hewlett-Packard says that it will pull the plug as a result of significant market competition.
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