St. Regis Aspen Taps Digital Marketing Firm to Beef-Up Web Presence

| July 30, 2009

The St. Regis Aspen Resort has selected the strategic digital marketing and communications firm for upscale, luxury, boutique hotels and leading resorts, Hyperdisk Marketing, Inc., to redevelop its online presence and launch its Hyperdisk Total Engagement package.

Hyperdisk, the eclectic and unique digital marketing agency, well known for innovative and nuanced professional services, will provide the St. Regis Aspen Resort with a renewed online presence reflective of the St. Regis impeccable levels of hospitality and luxury, along with an expansive engagement strategy and industry-leading granular reporting that delivers detailed financial analysis across all digital marketing initiatives.

Hyperdisk has worked with over 250 multi-branded hotels, capitalizing on their ability to create and expand website revenue through integrated fusion marketing tactics. With its impressive track record, Hyperdisk is widely recognized as the leader in the upscale and luxury segment. Examples include Enchantment Resort (Sedona, AZ), The Drake Hotel (Chicago, IL), the Jefferson Hotel (Richmond, VA), PlumpJack Group, and Joie de Vivre Hotels.

"HyperDisk brings an advanced, forward-thinking mindset that will capture market share, deliver revenue and keep our property in the eyes of our unique customer set," says Ben Mollere, director of sales and marketing, St. Regis Aspen Resort. "They make it very apparent that they want me and the St. Regis Aspen Resort to outperform our competitive set. I have never experienced this type of service from any of our partners in the past."

Hyperdisk will focus on providing the St. Regis Aspen Resort with superior search marketing and social media tools, delivering a maximum number of "view-throughs" that will drive bookings.

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