Rainmaker Group, EZYield Interface Automates Distribution of Optimized Room Rates

12/2/2010
The Rainmaker Group, a provider of automated profit optimization software and services for the hospitality industry, announced a new level of efficiency and revenue attainment with optimized room rate distribution to multiple reservation channels. Rainmaker developed and successfully deployed an interface with EZYield.com that gives hotel operators the flexibility to use Rainmaker’s revolution revenue management solution to optimize room rates, then seamlessly update them across more than 500 channels through EZYield.com. The Rainmaker – EZYield.com interface is currently utilized by the Hard Rock Hotel & Casino in Las Vegas.
 
Automated distribution maximizes operator revenue
Rainmaker’s revolution software calculates optimum maximum room rates for 13 months into the future using a comprehensive balance of factors that include accurate demand trend forecasts, historical dynamics, and local and property events. These rate changes now flow seamlessly to EZYield.com, activating channel management logic to make the timely updates to all OTA channels at one time. EZYield.com’s cloud-based platform makes channel management both quick and convenient, allowing hoteliers to make adjustments to inventory allotment and rates in near real-time with just a few clicks.
 
The Rainmaker Group provides revenue optimization services to companies that include Wynn Las Vegas, MGM Resorts, Trump Entertainment Resorts, Harrah’s Entertainment, Omni Hotels, Atlantis The Palm Dubai, and other leading hotel companies.

Rainmaker’s revolution Product Suite enables casinos to:
  • Forecast guest value to all areas of a casino enterprise
  • Leverage cyclical patterns to optimize revenue and profitability
  • Maximize the value of demand during peak travel times
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