Newmarket International, Inc., provider of sales and catering solutions to the hospitality industry, announces a reseller agreement with Wide Computer Systems. Newmarket has seen a significant demand in the Middle East for its group sales and catering software solutions.
"Our two companies already have great synergies, having successfully closed several deals together in the Middle East. Wide has the exact criteria we were looking for in the region, both a deep knowledge of the hospitality industry and of technology," says Steve Lambert, managing director international at Newmarket International, Inc.
With the increasing need for its solutions and the rapid hotel construction in the Middle East, especially the Dubai region, Newmarket seeks to strengthen its local presence. Wide Computer Systems, a leading solution provider for the hospitality industry in the Middle East, will bring a regional expertise and deep relationships in the domestic market to Newmarket.
"We are very excited about Newmarket's MeetingBroker solution too as we feel it's a much needed solution for the market. The fact that we are one of the first and few reseller partners for Newmarket internationally makes it very special for us," says Kamal Bhatia, managing director of Wide Computer Systems.