Iberostar has announced it will renew its strategic partnership with ReviewPro. The chain operates more than 100 hotels in Spain, Europe, the Caribbean and North of Africa. ReviewPro, the leading international provider of online reputation and social media analytics for the hotel industry, has renewed its strategic partnership with IBEROSTAR Hotels& Resorts. The leading Spanish group, that operates over 100 4-star and 5-star hotels at major tourist destinations in Spain, Europe, the Caribbean and North of Africa, will continue to benefit from ReviewPro’s web-based analytical tool, which aggregates millions of mentions from the most relevant online travel agencies, review websites and social media platforms.
ReviewPro works with the largest Spanish hotel groups, as well as for thousands of clients in more than 80 countries. Its online reputation and social media analytics help hoteliers lift their guest satisfaction and revenues. The renewal of its collaboration with IBEROSTAR consolidates ReviewPro’s leadership in the Spanish market, and highlights the increasing relevance of online reputation and social media management as a source of competitive advantages for the hospitality industry.