The new health care reform passed into law by Congress last Sunday sets a national standard for nutrition labeling on restaurant menus. The reform will affect all Quick Service Restaurants with 20 or more locations, regardless of ownership.
QSR franchisees who own only a few locations will still be affected if the total number of brand stores is 20 or greater. By setting one consistent national standard the National Restaurant Association says the new law will help consumers make better choices for themselves and their families. Since details may remain unclear until as late as the end of July the versatility provided by digital displays justifies a solution to replace standard printed menu boards.
Caloric and nutrient information will be required on restaurant menus, menu boards, and Drive-Thru displays. WAND Corporation, the global provider of Digital Menu Board and Point Of Sale technology for the QSR space, plans to be a part of the solution process. WAND Corporation's Digital Menu Boards already handle nutritional information and their dynamic content can be changed or updated instantly.
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