Derby Hotels Collection Leverages New Revenue Management Strategy

The Derby Hotels Collection is rolling out IDeaS V5i On-Demand Revenue Management Solution throughout its entire estate. Realizing the need to deploy a more strategic business optimization, the Derby Hotels Collection, a Spanish hotel chain comprising of nine 3 to 5 stars properties (Barcelona, Madrid, London and Paris), was looking for a solution able to provide accurate forecasting, automate the availability control process and guarantee a more efficient administration of data from multiple properties.

"IDeaS' V5i proved to be the perfect fit for our requirements. Its intuitive user interface, the integration with our existing PMS, its excellent multi-hotel and cluster revenue management capabilities and the automated distribution options to CRS and internet booking channels all contributed to make our choice an easy one." says Pilar Salat, director of operations.

The Derby Hotels Collection is currently deploying all the available modules for the V5i solution. "We find the BAR (Best Available Rate) Module to be a very powerful tool, as it helps us make appropriate pricing decisions while incorporating competitive rate information. In addition to that, it guarantees quicker and better response to our competitors' moves," says Salat.
 
Key for the Derby Hotels Collection is also the Group Pricing Module, designed to help hoteliers evaluate group requests and analyze displaced revenues. This is also especially important across multiple properties in the Barcelona cluster, and the Centralized Control Module, which allows authorized users to view data from multiple properties and support and monitor the hotel's revenue management strategies and tactics and performances.
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