Courtyard by Marriott Enhances GoBoard Virtual Concierge

11/10/2011
Courtyard by Marriott has added new functionality to its GoBoard 4.0 virtual concierge, including mobile device integration and an enhanced user experience via Microsoft Tags.

Launched in 2008 through a technology partnership with Four Winds Interactive, Courtyard created the GoBoard digital signage solution to serve as a key component of its redesigned lobby environment, offering guests an open and flexible space to "eat, drink and connect."  

"We are thrilled to present this new technology to our guests," says Janis Milham, vice president and global brand manager for Courtyard by Marriott. "The new GoBoard 4.0 features allow travelers to access information easily and to maximize the use of the GoBoard's offerings. This development helps us deliver on our brand promise of giving our customers more options to empower them while on the road."

The enhanced GoBoard 4.0 includes:

• Microsoft Tags – Attached to all local information options on the GoBoard. Guests can now send directions from the GoBoard  directly to their smart phones. 

• ADA (Americans With Disabilities Act) friendly – The ADA button located in the lower right-hand corner of the screen enables access to information and features on the GoBoard  for persons with disabilities.

• Flight information – Immediate access to detailed flight departure and arrival information for all local airports.

• Expanded view – Full-screen access to popular content offerings including Entertainment & Local Events, Hotel Information and Air & Ground Transportation details.

• Walking directions – Access to walking directions through a new directional option that has been added to all destinations.
 
The GoBoard is currently located at more than 390 Courtyard properties across the United States, as well as at three airport "lobby zones" in Baltimore, Phoenix and Houston that will showcase the new Courtyard experience this fall.

Internationally, the GoBoard  has been installed at 25 hotels in more than 10 countries, including Germany, France, India, China, Mexico and Canada. Courtyard expects to add GoBoards to all domestic and international hotels in the next few years.

Apart from the virtual concierge capability, the international GoBoards also feature multi-lingual capabilities.
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