Dallas-based Texas Western Hospitality
operates 53 Marriott and Hilton full-service and select-service properties in seven states. Texas Western began evaluating a cloud-based business intelligence system from Aptech
to take a load off its accounting staff by automating its property data gathering and reporting.
The company’s hotel software requirements included automatic downloading of property performance metrics from its Hilton OnQ and Marriott PMSes daily, as well as merging the data with labor numbers, Smith Travel Research output, and a variety of other information from TW’s corporate accounting system.
Texas Western had many different data sources, including Marriott’s two front office systems and Hilton’s OnQ, and they wanted data from all systems updated daily in one place where it could be accessed or analysis and reporting. Texas Western selected Aptech Computer Systems, Inc. and implemented its Execuvue hospitality Business Intelligence
(BI) solution. Aptech built TW’s data warehouse and worked with Marriott and Hilton to identify, gather the data, and create the report formats TW needed for better performance management
Now, Texas Western’s BI system automatically collects and combines data from its 53 properties with ten flags, performs performance analysis and multi-property roll ups and comparisons, generates daily revenue and flash reports, and emails property specific reports to the appropriate managers. Aptech’s hosting service frees Texas Western from system responsibility. Texas Western’s team wanted a central, globally-accessed business intelligence data warehouse; but it had not considered where its system would be located. Mobile optimized BI reports can be accessed anywhere with handhelds or iPads. Some TW managers like to review reports on their iPads and he can track operations from his iPhone as needed.