Carl's Jr. Franchisee Rolls Out CRM/Loyalty Program Across 38 Locations

| May 02, 2014

Carl’s Jr. Franchisee Star Chasers Oklahoma, Inc. and Beanstalk Data jointly announced today that the franchisee is adopting Beanstalk Data’s Marketing Master and Loyalty products at all 38 of their Carl’s Jr. locations under the MyStarChasers name. 
 
Features of the program that appealed to Star Chasers include:

  • Integration with the point of sale system.
  • All offers are license plated to the actual member -- there’s no sharing of the offers.
  • The Beanstalk campaign and loyalty engines have the ability to do randomization of offers.
  • No human intervention is necessary to onboard new members.
  • Willingness to integrate with MIRUS Restaurant Solutions, the company’s cloud-based reporting platform.  
Beanstalk platform is launching at all Star Chasers locations on May 12th 2014. 
 

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