Caribe Royale Now Providing Passkey's GroupMAX Solution to All Meeting Planners

| September 23, 2010

The Caribe Royale All-Suite Hotel and Convention Center in Orlando, FL has deployed Passkey's GroupMAX solution as the hotel continues to expand its service offerings to both planners and group guests.
"The decision to deploy GroupMAX as our group management system demonstrates our commitment to exceeding the high expectations of our meeting planners," states Eric Rosenbaum, vice president of Sierra Lodging, Inc. "Our planners will now have the ability to monitor and manage their room blocks and reservations utilizing live dashboards, email alerts and reports, helping them mitigate their attrition exposure while enjoying peace of mind. Many planners have experienced GroupMAX at other venues and have come to expect these smart tools for all of their events; it was imperative to respond to our clients' expectations."
With GroupMAX, Caribe Royale will be able to offer its meeting planners and guests a seamless online event experience. The hotel can now easily provide customized booking websites for every client's event and guests can book their rooms and review multiple lodging options. The booking experience is further enhanced with a built-in social networking tool that lets guests connect before, during and after the event. In addition, GroupMAX provides Caribe Royale with an integrated marketing tool-set that will allow the hotel to send targeted messages to event guests at all stages of the booking process, helping drive upselling with extended stays and the promotion of special offers.
For meeting planners
GroupMAX allows meeting planners to conveniently import room lists in any format to a secure Web location, as well as manage and track room list modifications with unprecedented ease. GroupMAX simplifies and automates a once labor-intensive, non-secure and time consuming room list process with a fully automated, PCI-compliant online solution.
However, Caribe Royale's meeting planners will find the greatest advantage in the convenience of monitoring their events online with GroupMAX's set of event tracking tools. These include live dashboards which provide planners with an online snapshot of their room blocks and reservations, SmartAlerts which send automated emails to planners at critical event or inventory milestones and a wide range of real-time reports.

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