CTM Media Group Launches Mobile Marketing Programs for NYC Tourism Industry

| March 23, 2009

Acuity Mobile, Inc., a provider of intelligent mobile marketing solutions, announces that its client CTM Media Group has released their innovative City-In-The-Pocket Mobile Marketing Programs powered by Acuity's eMAP mobile marketing platform. CTM now enables direct marketing of mobile content from businesses to tourists.

The launch in NYC consists of three mobile programs:
1. City in the Pocket: Daily Text Alerts
2. City In the Pocket: Mobile City Guide
3. 1-on-1 Mobile Marketing Solutions

These three programs combine the latest in mobile marketing technology: 2-way SMS, Mobile Internet and downloadable applications.

CTM's programs allow NYC clients a low barrier entry into the mobile marketing arena by utilizing shared short code technology. CTM provides the service, know-how, and reporting tools to jump start any business marketing to the tourism clientele.

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