Buffalo Wild Wings Increases Revenue with Online Ordering

| April 18, 2014

Buffalo Wild Wings has selected the NCR Aloha Online Ordering solution for its 1,000 company-owned and franchised locations to help drive its takeout ordering business. Adding online ordering functionality to its existing NCR technology solution will enable Buffalo Wild Wings to manage both on and off-premise transactions seamlessly within one system.
 
Aloha Online Ordering enables Buffalo Wild Wings customers to order online and avoid wait times on the phone. Their payment information is securely stored for future orders and they can review their order; increasing order accuracy. All web orders are instantly distributed to the appropriate store and then routed to the kitchen.
 
According to the National Restaurant Association, technology innovation continues to play a vital role within the industry. Nearly one-fifth of consumers say technology options are an important feature that factors into their decision when choosing a full-service restaurant; 24 percent of 18- to 34-year-olds say they consider a restaurant’s technology options when selecting where to eat.
 
Buffalo Wild Wings chose NCR for its global footprint, best-in-class solutions, reputation and commitment to the restaurant industry and the ability to work with one vendor as a long-term partner. 
 

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