Best Western announced today that it is the first hotel company to make all of its North American and Caribbean hotel locations available for download to GPS devices from the www.bestwestern.com
site, courtesy of leading GPS and online mapping site POIfriend.com
"As the World's Largest Hotel Chain, we are always on the lookout for tools that help guest navigate our enormous portfolio of properties," says Karmela Gaffney, managing director of e-commerce and advertising for Best Western. "Our work with POIfriend.com is about saving our guests time and enabling them to connect with our hotels when and where it makes sense. "
Through bestwestern.com and POIfriend.com, users can download an official listing of all North American and Caribbean Best Western hotel locations to the majority of GPS-enabled navigation devices.
"Customers will no longer have to rely solely on the pre-loaded data on their GPS devices, "adds Gaffney. "This will place the most current Best Western information at their fingertips."