Designed to work with a brand's existing loyalty program or provide a platform upon which a brand can create a new one, Social Rewards monitors and tracks tweets, location based check-ins and fan activity.
Facebook Places lets mobile device owners with Facebook accounts share their exact location and find the whereabouts of their friends, writes Jon Swartz of USA Today.
Set to launch this fall, Starbucks' in-store Digital Network will give customers free access to a collection of premium digital content including channels related to wellness, kids' programming and more.
A partnership between Sheraton and JiWire will allow advertisers the opportunity to reach on-the-go guests with localized messages based on their exact physical location in more than 200 hotels.
In an effort to bump store traffic, Pizza Hut is launching a national promotion that rewards Foursquare "Mayors" with a free single order of breadsticks with the purchase of a large pizza.
A consumer satisfaction survey conducted by the University of Delaware reveals the top attributes meeting guests' expectations, and the areas that are in need of improvement.
In an effort to discourage Wi-Fi freeloaders who are a drain on their bottom lines, a number of California-based coffee shops are flipping their Wi-Fi switches permanently to the off position, writes Jessica Guynn of the Los Angeles Times.
Hilton Worldwide will offer complementary HSIA to all Gold and Diamond HHonors members for its 3,600 hotels worldwide this September.
The network monitoring solution sends immediate notifications as issues develop, providing the opportunity to quickly resolve problems and minimize the impact on clientele.
This marks the company's fourth time as the top hotel in the segment as the brand first earned the highest ranking in 2000 and also took top honors in 2005 and 2006.