June 2012

Cover Story:

2012 Hotel Visionary Award Winners

Abigail A. Lorden, Editor-in-Chief & Dorothy Creamer, Managing Editor

This past April, Hospitality Technology magazine announced the winners of the 2012 Hotel Visionary Awards at the Hotel Technology Forum. Four forward-thinking hotels were awarded the honor in two categories: Infrastructure Innovator and Guest-Facing Innovator. This year's honorees are Flamingo Las Vegas, Gaylord Entertainment, Hilton Worldwide and La Quinta Inns & Suites. The executives behind the technology initiatives share the award-winning hotels' stories.


Turning Potential Into Power

Abigail A. Lorden, Editor-in-Chief

Knowledge is power, but only if you use it. The challenge facing the hospitality industry goes beyond merely connecting with guests on social channels, but how to turn information from those connections into actionable CRM data.

Speed & Service:

Harnessing & Profiting From Social Media Intelligence

Tammy Mastroberte, Contributing Editor

The next wave in customer engagement is social customer relations management. As more formal tools emerge to build brand awareness and identify influential customers, many leading companies are taking a more proactive approach to utilize social media by customizing offers based on activity in order to increase loyalty and sales.

Intelligent Biz:

The Next Level of Labor

Tammy Mastroberte, Contributing Editor

Mobile apps, wage monitoring and business intelligence tools are changing the way operators manage workforces. From employee portals and performance tracking to mobile timecards and productivity analysis, today's systems are providing more options for operators to manage labor at a much deeper level.

Last Words:

Cloud Tech is the Today and Tomorrow of Hosted Hospitality

Cihan Cobanoglu, Ph.D., CHTP

The hospitality industry as a whole should embrace the benefits of cloud technologies as services ranging from human resources to business intelligence all have cloud-based options.

Vantage Point:

Feds Offer Best Practices for Customer Privacy

Theodore J. Kobus III, Esquire, Partner, Baker & Hostetler LLP

As hospitality industry operators collect information from an increasing number of touch points, the Federal Trade Commission is calling on companies to self-regulate use of customer data in order to protect privacy.

HT Events:

Hotel Technology Forum 2012: Hotels Navigate High-Speed Innovation

Dorothy Creamer, Managing Editor

Senior executives from across the hotel industry gathered at the 8th annual Hotel Tech Forum (HTF) to discuss the challenges and opportunities facing the hotel industry and the role that technology can play to enable growth. This year's event, held April 18-20 at The Cosmopolitan of Las Vegas, delivered valuable insights on topics ranging from negotiation expertise to in-room innovations and cloud computing.

Feature Stories:

Online Tool Streamlines Event Management

Ceri Dowson, Event Manager, Heartland Brewery

Heartland Brewery safeguards against losing potential event clients with The restaurant, which has seven locations in Manhattan and books about 1,000 events a year, uses the online tool to boost its business while decreasing labor.


2012 POS Software & Hardware Showcase


The point-of-sale is perpetually evolving in order to keep up with customers' increasing demands for speed, efficiency and top-notch service. Covering tableside applications, cloud-based solutions, iPad software, online ordering and more, this annual supplement showcases the latest software and hardware solutions that will revolutionize the point-of-sale.


2017 Multi-Unit Restaurant Technology Executive Summit