April 2010

Cover Story:

Best Western CIO offers 'Tech Reality Check'

Abigail A. Lorden, Editor-in-Chief

Hospitality Technology sits down with Scott Gibson, CIO and SVP of Distribution for Best Western International, for a candid perspective on when, where and how hotels can invest for greatest returns on guest satisfaction and on their bottom-line. Plus, Gibson shares his company's near-term tech priorities; for Best Western, an optimized web site ranks high on the list.


The Big Business of Small Business

Abigail A. Lorden, Editor-in-Chief

A review of the National Restaurant Association's 2010 Restaurant Industry Forecast shows that the vast majority of restaurant operations, whether they are mom-and-pop or franchisees carrying a name brand, may be small in size, but they are a very big part of the U.S. economy.

Front Burner:

Annual Restaurant IT Study Highlights Continuing Impact of the Economy


Findings from Hospitality Technology's 12th annual Restaurant Technology Study reveal that the economy continues to tightly grip the restaurant industry. Business metrics continue to be down, leading restaurant companies to act conservatively when investing their IT dollars into new projects.

On Property:

PMS Peer Review

Lisa Terry, Contributing Editor

One of the best resources to learn about the benefits of a specific property management systems is to ask current users. In this informal PMS peer review, hotel operators reveal which property management system they are using and why.

Point of Service:

Next-Gen Kitchen Technology

Christina Volpe, Associate Editor

From the POS to kitchen video displays and more, restaurants in fine dining, QSR and family segments are getting an assist to improve order delivery, de-stress backline workers, and improve guest satisfaction. A cross-section of operators dishes on their top kitchen technologies.

Last Words:

Has the Time for Self-Service Come?

Cihan Cobanoglu

The debate surrounding the benefits and drawbacks of self-service continues. Yet for some operators, using self-service could have an enormous impact on the bottom line, and could make the difference between long-term success and failure.

Vantage Point:

Social Networking with ROI

BJ Emerson, Director of Information and Social Technologies, Tasti D- Lite LLC

The convergence of social networking initiatives and loyalty programs at the point of sale can both generate sales and reinforce brand allegiance. Tasi D-Lite's director of information and social technologies weighs in on its value.


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