LOYALTY & CRM

Mobile and Cloud Trends Usher in Disruptive Innovation for Restaurant Operations

2/12/2014
Restaurants have traditionally prioritized operations and service over technology investments. Now, two major trends — mobile and cloud — have opened up synergies that are encouraging restaurants to embrace technology across front- and back-of-house environments. In this Q&A, HT speaks to Larry Abramson, CEO of Red Book Connect about this disruptive innovation, and the capabilities now available via an open-systems architecture and mobile tools.

Mining for Big Value in Big Data

2/12/2014
Hotel and restaurant companies are chipping away at mountains of data for quantifiable returns in profit and loyalty. The ability of technology systems to understand the volume, variety and velocity of information available has reached a fever pitch as operators seek ways to differentiate themselves, increase sales, improve efficiency and save money.

Online Ordering Goes From Great Expectations to Exceeding Them

2/12/2014
The latest capabilities of online ordering systems take the POS to a new level of functionality and profitability. Offering online ordering has become expected by modern consumers and options for doing so run the gamut from proprietary sites to third-party portals. Here HT examines the benefits and pitfalls of both.

How Hotels Can Use YouTube to Generate Bookings

2/11/2014
Full-service digital marketing and social media engagement agency Lodging Interactive says videos convey visual and emotional touch points which are present in almost every travel offering, and that is what drives bookings.
 |<  <  19 20 21 22 23 24 25 26 27 28  >  >| 

FEATURED REPORTDownload Now >

2015 Lodging Technology Study

12/11/2014
HT's annual Lodging Technology Study tracks budgets, business objectives, and investment allocation trends in hotel IT. This report incorporates feedback from hoteliers to produce a comprehensive and useful set of findings, diving significantly deeper into top goals and challenges for IT teams, the role of IT leaders in business strategy and planned investments for in-room, guest-facing and property systems. Sponsored.
 

LIVE EVENTS

2015 Multi-Unit Restaurant Technology Conference
2015 Hotel Technology Forum