For years, hotel operators have taken comfort in the fact that their boxy old rear-projection televisions (the ones tucked inside the armoire) would last at least five to seven years. If one broke, they simply swapped it out for an inexpensive newer model. Not anymore.
When it comes to customer engagement, the Four Seasons Hotels and Texas Roadhouse achieve the highest ratings in the hospitality industry according to a new study by PeopleMetrics, a customer and employee research firm.
Information has become the essential ingredient to success in the increasingly cutthroat hospitality industry. However, actionable data cannot be properly amassed - let alone leveraged - without the implementation of sophisticated business intelligence systems that enable enterprise-wide data gathering, storage, analysis and communication.
New design aims to bring guests in, enhanced functionality tailors the Web-booking experience in the hopes of increasing online revenues for member hotels
Buckhead, Atlanta's InterContinental Hotel uses a license plate recognition system to eliminate bottlenecks with digital cameras, self-serve request kiosks and POS terminals.
Visit almost any retail outlet and at some point in the purchasing process, an employee is bound to offer enrollment into the company's loyalty program. From Best Buy to Marriott, nearly every major retail chain offers a rewards program in some form, and as these programs become more competitive, so do benefits to the consumer.
Mathieu Staat is vice president of Internet and CRM marketing for Accor Hotels, which operates more than 4,000 hotels worldwide across 11 brands.
On a trip to San Francisco in August of 2007, I had a meeting with a client that finished just before lunch time. Needless to say, I was hungry, and being in San Francisco, I knew I could find some interesting eateries.
Presto Cucina, a Vancouver-based fast casual Italian eatery, announces that it has entered into a pilot of Squirrel Systems' Home Delivery module with integration to Microsoft MapPoint, the newest version of Squirrel's CRM Delivery module.
Starbucks Corporation announces a new comprehensive communications agreement with AT&T that will enhance the enterprise networking capabilities for Starbucks by streamlining business operations and enhancing the customer experience.