In an effort to connect with a cross section of urban young adults, Church's Chicken will deploy a new advertising campaign for 2009 which draws upon video game and text messaging promotions.
Designed for the restaurant industry, Servinity is a new website that allows operators to search for, hire and manage employees through its scheduling social network application.
Cvent's Professional Services Group is a turnkey consultation program that provides operators with hands-on assistance and strategic consultation services for surveys and data analysis.
Loyalty is not a linear concept. With the vast integration of research and survey technologies across customer loyalty fronts, many operators fail to take a number of variables into account when measuring guest loyalty. Learn why loyalty extends beyond the bounds of purchasing behavior and how to measure for behavioral and emotional customers.
Open Hospitality is now offering clients tailored Search Engine Marketing programs that will allow hotels to sustain a robust Internet presence with potential and prior guests.
Marcus Hotels and Resorts selects Standing Dog Interactive's ReviewAnalyst application to collect hotel reviews, blog entries, videos and photos from the top travel and social media websites.
Treasure Island Hotel and Casino is giving guests a sneak peek of six overnight accommodations through the use of interactive "walk-through" online tours.
The Hilton Garden Inn is to roll out a new workforce training program that will allow employees to use a specially designed PSP PlayStation video game to train for guest satisfaction scenarios.
The launch of B Connected Online gives players a one-stop place to monitor special offers, point balances, and progress toward achieving higher tier levels within Boyd Gaming's loyalty program.
Faced with outdated concierge and front desk practices that relied heavily on manual clerical tasks, the Peninsula Beverly Hills went in search of a solution that would allow staff to focus more of its time on guest interactions. By streamlining these time consuming tasks through the installation of a Web-based task-tracking and database solution, staff are now able to build closer relationships with guests.