LOYALTY & CRM

Loyalty 2.0 with Wendy's/Arby's CIO

3/3/2009
The emergence of Web 2.0 is transferring brand buzz power into the hands of customers through new marketing strategies and applications such as social networking, cell phones and more. Hospitality Technology sits down with Don Zimmerman, CIO of the newly formed Wendy's/Arby's Group, to discuss which technology trends hold the biggest potential for driving customer loyalty in the emerging marketing landscape, and why. 

M Resort Spa Casino Opens in Vegas

3/2/2009
The M Resort Spa Casino opens in Las Vegas and features a wide array of technology installs in its guestroom and gaming area. Handheld, mobile gaming devices and seamless wireless access are just some of the solutions.

Challenges Ahead for Global Hospitality Industry

2/24/2009
Ernst & Young identifies the ten key trends that will shape the hospitality industry in 2009 in its most recent report. Green practices, globalization and business development are just some of the trends that make the list.

2009 Online Marketing Predictions

2/24/2009
The MileStone Internet Marketing company predicts that 2009 will bring many challenges and opportunities for hotels. From blogs to video, the company outlines its online marketing predictions and recommendations.
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