LOYALTY & CRM

Study Reveals "Tech-savvy" Travelers' Internet Habits

10/10/2008
A recent study released by Ypartnership and PhoCusWright reveals that 71 percent of tech-savvy travelers use the Internet to search for information about travel experiences, and many are active participants in and contributors to general social networking sites.

Tech-savvy guests spend more

10/9/2008
Travelers with a high readiness to use technology are also inclined to travel more often and pay a relatively high room rate. By learning more about your guests' preferences and habits, hoteliers will be able to understand how to effectively use technology to better serve patrons.
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