A combined social media strategy that taps into the viral power of Facebook, Twitter, YourTube and Flickr is helping the Hilton Hotel Falls/Fallsview hotel to become increasingly transparent. Management can now identify guest problems and address them almost immediately.
The five-unit sandwich shop decided to launch its own iPhone app with the goal of placing its business in front of a much broader group that's constantly on the move.
LocaModa's platform enables IndoorDIRECT to connect brands and consumers to interactive social media on venue screens and on social networks such as Twitter, Facebook and brand websites in real-time.
In addition to promoting hotel specials and packages, Link2Brand can be used to effectively market federal government Per Diem and Preferred Hotel rates to federal government employees.
iBAHN data shows that Internet use by both business and leisure guests at leading hotels, as measured by number of data packets per guest session traveling on iBAHN's proprietary network, increased more than 50% in 2009.
By joining Open Hospitality's Social Media Service, hotels will be able to participate in various social media services, while reducing the impact on staff time required to adequately support emerging media.
According to ABI Research, although worldwide revenue from such systems totaled only $869 million in 2008, it is projected that annual earnings will exceed $2 billion by the end of 2014.
A new study from the Cornell Center for Hospitality Research connects customer demographics to consumers' preferences for the arrangement and types of food outlets at shopping malls.
Aloft Abu Dhabi's use of the TeleAdapt MediaHub HD is making it easy for visitors to play media from their portable electronics through the in-room TV, including a wireless audio interface for streaming and controlling their music from an iPod or MP3-playing smartphone from anywhere in the room.
Since launching its app, the Hyatt Regency Greenville has seen a 300-400 percent increase in usage of their guest-services portal, and orders made through the system are 17-20 percent higher per ticket.