LOYALTY & CRM

After the Meltdown: Consumer Attitudes and Perceptions about Loyalty Programs in the Post-Recession Economy

7/20/2009
U.S. consumer participation in rewards programs is on the rise across multiple demographic segments, according to COLLOQUY's latest white paper, After the Meltdown: Consumer Attitudes and Perceptions about Loyalty Programs in the Post-Recession Economy. Examine the loyalty trends across six different consumer segments, and learn why participation in loyalty programs has jumped nearly 20 percent since 2007.

Five Tips for a Superior Mobile Website

7/14/2009
Although mobile commerce has existed for almost a decade, it has only recently started to gain momentum in the hotel industry. Not only is the development of a mobile website a relatively modest cost, but successful sites will generate significant revenue and become a requisite customer service channel. Build a superior mobile site with these top tips from Omni Hotels.
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