Quiznos' CMO shares how the eatery is leveraging gamified marketing and social media to engage ad-weary consumers.
In business there is now a clear realization that customer engagement,loyalty and innovation are intertwined and Influence over technology spending is transitioning rapidly from the CIO to the CMO. Dean Houden, CMO for TASK, talks about the role that marketing executives are playing in IT decisions. (Sponsored)
By the end of 2015, order-and-pay tablets are being mounted at the table, and check settlement for all purchases will be integrated into a single transaction at all of Buffalo Wild Wings' 1,010+ locations. HT talks to Karen Bird, VP of IT, about the project, as well as evolving mobile trends in restaurant technology.
HT is putting the focus on security solutions for the hotel and restaurant industries in this special showcase. This report covers a variety of security-related technology solutions, highlighting the features and functionality of each one a reader-friendly format. These comprehensive solutions offer achievable ways to bolster datasecurity in hotels and restaurants. (Sponsored)
Mobile and loyalty integrations with the POS make up the top stories from the last month.
Quick Service Restaurant Holdings has selected MICROS Simphony for its three Australian brands.
Star Chasers Oklahoma Inc. has teamed with Beanstalk Data to integrate CRM with POS.
With security threats exponentially increasing in the lodging industry, Delta Hotels and Resorts employed this strategy to mitigate risk and reduce PCI scope. (Sponsored)
The ordering and payment app is ready for mass adoption and POS integration seen as key to widespread deployment of mobile ordering apps.
ServiceNow master partner Cloud Sherpas accelerates deployment and adoption for Einstein Noah Restaurant Group.