2014 Multi-Unit Restaurant Technology Conference
Ginese Smith MURTEC 2014 Speaker

Ginese Smith

Director of Information Technology
Checkers Drive-In Restaurants Inc.

With more than 14 years of experience in restaurant and corporate IT leadership roles, Ginese Smith joined Checkers Drive-In Restaurants, Inc., as Director of IT in October of 2012.

Ginese joined Checkers®/Rally’s® during a time of significant growth in every area of the organization, including new restaurant openings, new franchisees joining the system, and category-leading sales growth. To manage that growth from an IT perspective, Ginese leads her team by empowering them to think creatively, collaborate, take initiative, and impact change.

“I am excited to be at Checkers/Rally’s leading our efforts to implement technological innovations that we’ll need to continue our exciting growth. I want to leverage new technology and deliver the right tools to assist our restaurants and internal teams in reaching their goals.”

Prior to joining the Checkers/Rally’s family, Ginese was with Darden, Inc., in Orlando, Fla., where she successfully led major IT initiatives in business intelligence, menu systems, and POS. Prior to Darden, Ginese held leadership positions with Longhorn Steak House, The Capital Grille, Old Grist Mill, and Hemingway’s.

Ginese earned a Bachelor of Science in Information Systems Management from University of South Florida.