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2012 Hotel Technology Forum
Michael Bennett 2012 HTF SpeakerMichael Bennett
Vice President, E-Commerce & Communications
White Lodging Services Corp.

With over 16 years of eMarketing experience, Michael joined White Lodging in 2009 and has direct responsibility of managing the development and analysis of online visibility and revenue generation for all 158 White Lodging hotels. Prior to joining White Lodging, Michael served as Chief Creative Officer of Madhaus Studio where he built the company from ground up. The award-winning studio became a leader in creative web and brand development solutions servicing clients such as Panera Bread, Centier Bank, Radisson Hotels and White Lodging. Prior to that, he served as the Director of Information Technology for Eastman Kodak and the Online Operations Manager for The Nature Conservancy International. Michael also serves on the Board of Directors for the Reilly C. Bush Foundation and was recently named as one of HSMAI’s 2011 Top 25 Extraordinary Minds in Sales & Marketing. He currently resides just outside of Chicago with his wife Gina and two daughters, Brooklyn and Austin.