| Wednesday, April 20, 2011 / Arrival Day |
| 10:00 am - 7:30 pm |
Registration Open |
| 12:30 - 5:30 pm |
Golf |
| 7:00 - 8:00 pm |
Welcome Cocktail Reception |
| Evening |
Sponsor Activities / Dinners |
| Thursday, April 21, 2011 / First Day of Sessions |
| 8:00 am - 7:30 pm |
Registration Open |
| 8:00 - 8:45 am |
Networking Breakfast |
| 8:45 - 9:00 am |
Opening Comments
* Publisher's Opening Remarks
* Remarks from Forum Honorary Chairperson |
| 9:00 - 9:50 am |
Opening Keynote Address
The Pluses and Perils of Personalization |
| 9:50 - 10:10 am |
Editorial Welcome Remarks & 2011 Visionary Awards |
| 10:10 - 11:00 am |
General Session #1
Revenue Management thru Technology & Vision |
| 11:00 - 11:40 am |
Networking Coffee Break |
| 11:40 - 11:45 am |
Editorial Polling Segment |
| 11:45 am - 12:35 pm |
General Session #2
Solving Networking & Connectivity Challenges |
| 12:35 - 2:00 pm |
Networking Luncheon with Topic Tables |
| 2:00 - 3:05 pm |
General Session #3
2011 Lodging Study: First Look at Landmark Research |
| 3:10 - 4:30 pm |
Roundtable Workshops (3 Concurrent)
Workshop #1: Technology to Improve Customer Service
Workshop #2: Integration Struggles & Strategies
Workshop #3: PCI Compliance and Beyond |
| 6:00 - 7:30 pm |
Cocktail Reception |
| 7:30 - 9:00 pm |
Microsoft Visionary Awards Dinner |
| Friday, April 22, 2011 / Closing Day |
| 8:00 am - 12:15 pm |
Registration Open |
| 8:00 - 8:45 am |
Continental Breakfast / Exhibit Hall |
| 8:45 - 8:50 am |
Day Two Opening Comments
Honorary Chairperson |
| 8:50 - 9:40 am |
Day Two Keynote
Next-Gen Property Management: choiceADVANTAGE and Beyond |
| 9:40 - 9:50 am |
Editorial Comments |
| 9:50 - 10:40 am |
General Session #4
The Guestroom Difference: Technologies that Differentiate & Influence |
| 10:40 - 11:20 am |
Networking Coffee Break |
11:20 am - 12:10 pm
|
General Session #5
Innovation Case Study: Cloud Computing |
| 12:10 pm |
Forum Closing Comments |
| 12:15 pm |
2011 Hotel Technology Forum Concludes |