2006 Hotel Technology Forum
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Deploying Intelligence: Technologies to Strengthen Your Value Proposition

Sunday, April 23, 2006 / Arrival Day
3:00 - 8:00 pm HTF Registration Desk Open
6:00 - 7:00 pm Welcome Cocktail Reception
7:30 pm on... Sponsor "Dinners For Five"
Monday, April 24, 2006 / First Day of Sessions
7:00 am - 5:00 pm HTF Registration Desk Open
8:00 - 9:00 am Networking Breakfast
9:00 - 9:05 am

Welcome Remarks

9:05 - 9:45 am

Opening Keynote Address
"DEPLOYING INTELLIGENCE AROUND THE GUEST"

Speaker: Tim Stanley - SVP Information Technology and CIO, Harrah’s Entertainment

Hospitality companies gather a tremendous amount of data about their guests, but few know what to do with it and even fewer have been able to successfully drive guest loyalty. One of the biggest exceptions, however, is Harrah’s Entertainment. Tim Stanley discusses Harrah’s holistic approach to the customer experience and how the company has aligned IT systems to take advantage of guest intelligence throughout its operations.

9:45 - 10:15 am

Networking Coffee Break

10:15 - 10:55 am

General Session #1
“INTEGRATING NEXT-GENERATION PROPERTY TECHNOLOGIES”

Discussion Leader: Nick Price - CIO / CTO, Mandarin Oriental Hotel Group

Discussion Participants: Dean Permenter - VP of Shared Infrastructure Services, Hilton Hotels Corporation; Gustaaf Schrils - VP of Technology & Services, InterContinental; Ed Klein - Chief Information Officer, Royal Resorts

In the recent Lodging Industry Technology Study, 50% of respondents indicated that integrating systems was their most significant challenge. This session will examine systems and strategies for interfacing multiple systems and the drive to develop seamlessly integrated systems in a lodging environment.

10:55 - 11:30 am

GENERAL SESSION #2
"TRANSFORMING NETWORKS AND COMMUNICATIONS"

Discussion Leader: Reid Paul - Editor-in-Chief, HT Magazine

Discussion Participants : Neil Schubert - Vice President, IT Strategy Planning, Marriott International; Matthew Nuss - Executive Vice President/Principal, Valencia Group; James Simkins - Executive Vice President, MTM Management

The promise of Internet-based video, voice over Internet and many other capabilities are driving many hotels towards increasingly robust networks. This session will provide a case study on the benefits of implementing a “big pipe” into lodging development.

11:30 am

Break for golf. Click here for details.
* bus departs 11:45 am

6:30 - 7:30 pm

Cocktail Reception

7:30 - 9:30 pm

Lodging Leadership Dinner
* Golf Awards
* HT Lodging Leadership Awards

Tuesday, April 25, 2006 / Closing Day
7:45 am - 1:30 pm HTF Registration Desk Open
8:00 - 9:00 am

Topic Table Breakfast

TT#1 New Approaches to In-Room Entertainment

TT#2 Systems Integration

TT#3 The Next Generation of Guests

TT#4 Self-Service

TT#5 Guest Intelligence

TT#6 New Approaches to In-Room Entertainment

9:00 - 9:05 am

Day 2 Opening Comments

9:05 - 9:45 am

Second Day Keynote Address
“GIVING GUESTS WHAT THEY WANT”

Speaker: John Russell - CEO, NYLO Hotels

Our second day keynote speaker is John Russell, chief executive officer of the new loft-space hotel brand NYLO Hotels – an upscale, select-service business product with unique architecture, design and technology. Russell is former chairman and CEO of the Cendant Hotel Division and an industry veteran who has led the industry in marketing, operations, franchise sales and management at a range of hotels from limited service to luxury. In today’s keynote presentation, Russell will speak from the viewpoint of what customers want based on recent research that looks at guest desires not just from a technology perspective, but also in regards to property features, benefits and amenities. He will also share insights into the target-customer expectations for his new NYLO Hotels brand.

9:50 - 10:25 am

GENERAL SESSION #3
“SELF-SERVICE: STREAMLINING & PERSONALIZING THE GUEST EXPERIENCE”

Speaker: Mike Keppler - VP, Sales, Marketing & Revenue Management Systems, Marriott International

Self-service technologies are taking off throughout the lodging industry. Starting with online bookings and moving to streamlined check-in/check-out kiosks, hotels have fully embraced self-service. This session will showcase the results from existing self-service installations and the direction of future self-service technologies.

10:25 - 10:55 am

Networking Coffee Break

10:55 - 11:30 am

GENERAL SESSION #4
"DIFFERENTIATING THE IN-ROOM EXPERIENCE"

Host/Discussion Leader : Reid Paul - Editor-in-Chief, HT Magazine

Discussion Participants : Russell Dazzio - Co-Chairman & CEO, R&R Global Hospitality; Larry Burns - COO & Sr. Vice President, InterContinental Hotels Group; Bob Bansfield - Assistant VP of IT, Hyatt Hotels

As guest expectations of the in-room experience rise, hotels are focusing on a variety of technologies in the guest room to provide a unique experience. This panel will discuss guestroom strategies and technologies like high-speed Internet access, flat-screen TVs, video on demand, VoIP phones and more.

11:30 am - 12:05 pm

GENERAL SESSION #5
“REAL-TIME DECISION MAKING”

Speaker: David Farlin - Vice-President; VP Systems; IT/Internet Support, The Borgata Hotel, Casino & Spa, Atlantic City

The truly intelligent lodging operation is making faster decisions based on better data. This session will focus on the strategies hotels need to implement to drive effective real-time decision making for greater efficiency and productivity enterprise-wide.

12:05 - 12:10 pm Official Closing Comments - Andrew Gaffney, Group Publisher/Technology, Edgell Communications
12:10 - 1:00 pm Closing Networking Luncheon
1:00 pm 2006 Hotel Technology Forum Concludes